Takeaways

• Content here is easy to make (UGC-able)
• Natively viral = outsized views to subs/follower ratio
• PMF is there = search the relevant companion apps or keywords, the content library is evident (also 500M traffic for this use case, non-exhaustive)

List of creators / content that’s worked to replicate or work with

• Tiktok KOLs that have made content around ai companion chatbots
• YT KOLs that have made content around ai companion chatbots that have gotten outsized views to subs ratio